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Promoting Health: A Practical Guide - E-Book (ebook)


Autor : Scriven, Angela

Materia : E-books

Editorial : ELSEVIER

Año : 2017

Edición : 7

Idioma : Inglés

ISBN : 9780702066948

Paginas : 272

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Promoting Health: A Practical Guide continues to offer health promotion workers with an essential guide to day-to-day planning and service delivery in a variety of different areas of practice.

    • Describes the international and national strategies and movements that have emerged to reduce inequalities in health

    • Examines the concept of need and provides tools to assist in the identification of health promotion needs

    • Contains almost 50 exercises and 20 Case Studies to engage readers and reinforce learning

    • Describes the knowledge and skills required to draw on evidence, undertake research and use various techniques to inform and prioritise health promotion practice

    • Shows how to ensure that health promotion work contributes to local and national strategies

    • Looks at the concept of ?value for money? via learning ways of thinking based in health economics

    • Shows how to develop key skills that include information management, report writing, time management, project management, and change management

    • Looks at the effectiveness of good communication skills and emphasises the importance of establishing high-quality professional relationships

  • Provides practical guidance on the preparation of communication tools which range from leaflets, posters and display boards to the use of radio and television
    • Will reflects recent changes to the structure and organisation of the NHS

    • To include national standards for work in health promotion and public health

    • Discusses the latest research on the comparative effectiveness of different approaches to health promotion

  • Refers to the effectiveness of novel techniques, including the use of Social Media via Twitter and YouTube.